Print or digital e-Books, XanEdu brings applied, concise Business Expert Press collections to your students, ready to use off-the-shelf or customized for your class.
Collection 11: Marketing Strategy
Courses that match with this Marketing Strategy collection include:
- Marketing Management
- Customer Relationship Management
- Multicultural Marketing
- Marketing strategy
- Online Marketing and Fulfillment
- Social Media Marketing
- Business and Social Media
- Business Etiquette/Social Media
Books in this collection:
Digital Marketing Management, Second Edition: A Handbook for the Current (or Future) CEO Author: Debra Zahay Pub Date September 30, 2020 Pages 189 ISBN 9781951527921 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Customer Relationship Management: How To Develop and Execute a CRM Strategy Author: Michael Pearce Pub Date March 8, 2021 Pages 214 ISBN 9781953349644 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Multicultural Marketing is Your Story Author: Eliane Karsaklian Pub Date June 21, 2023 Pages 178 ISBN 9781637424698 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Winning with Strategic Marketing: Driving Success for Startups and Small Businesses Author: David Altounian, Mike Cronin Pub Date December 28, 2023 Pages 174 ISBN 9781637425497 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Related titles in this collection
Related titles in any collection can be swapped for any of the core collection books listed above.
Contact us for customization options, including adding your own materials to a collection.
Fast Fulfillment: The Machine That Changed Retailing Author: Sanchoy Das Pub Date August 9, 2021 Pages 248 ISBN 9781637420768 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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#Share: Building Social Media Word of Mouth Authors: Natalie T. Wood, Caroline K. Muñoz Pub Date December 07, 2022 Pages 218 ISBN 9781637424148 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Social Media is About People Authors: Cassandra Bailey, Dana Schmidt Pub Date July 13, 2022 Pages 118 ISBN 9781637422625 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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Ensuring Civility Online: Professional Etiquette in the Virtual Workplace Author: K. Virginia Hemby Pub Date December 5, 2023 Pages 128 ISBN 9781637425435 PREVIEW THIS BOOK (note: link opens in new tab, on the Business Expert Press website)
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